The pursuit of knowledge through research is a fundamental pillar of higher education. Research is the lifeblood of academia, driving innovation, progress and the dissemination of knowledge. Universities and educational institutions play a pivotal role in fostering research culture, yet concerns have been raised about the quality and integrity of research conducted in Pakistani universities. Pakistan’s higher education landscape has grown significantly in recent decades. However, it faces numerous challenges, including limited research funding and resources, outdated infrastructure, barriers to international collaboration and insufficient faculty development. While research is recognized as an integral part of the university experience, contributing to both individual growth and the advancement of knowledge that equips students with valuable skills and experiences, relevant to their academic and professional journeys, the existing gap in research output is a matter of concern. Low citation rates can be indicative of the impact and recognition of research in Pakistan. High-quality research often garners more citations, and this, in turn, can attract more attention and funding for further research. Developing a robust research culture takes time and concerted effort. A strong research culture includes a focus on innovation, critical thinking, and knowledge dissemination. This might involve fostering a culture of curiosity, academic mentorship, and promoting interdisciplinary research. Adequate funding is essential for conducting high-quality research. The allocation of funds for research, whether from government sources, private sector investment, or international grants, plays a critical role in the research ecosystem. When funds are scarce or misallocated, it can stifle research progress. Low citation rates can be indicative of the impact and recognition of research in Pakistan. Modern research often relies on state-of-the-art facilities and equipment. The absence of such resources can hinder researchers’ ability to conduct cutting-edge experiments and studies. Investing in infrastructure and technology is crucial for overcoming this challenge. Addressing these issues and closing the research gap in Pakistan requires a multi-faceted approach. The government, private sector, and international organizations can collaborate to increase funding opportunities for research. This includes research grants, scholarships, and funding for infrastructure development. Institutions can invest in training and capacity-building programs for researchers and students. This might involve workshops on research methods, ethics, and communication skills. Encouraging collaboration with international researchers and institutions can help bridge the research gap. Joint projects, exchange programs, and access to global research networks can enhance the quality and impact of research. Upholding research ethics is crucial for building trust and credibility in the research community. Institutions should have clear guidelines on plagiarism, data manipulation, and authorship. Improving research facilities, laboratories, libraries, and access to online databases can significantly enhance the research environment. Recognizing and rewarding high-impact research, whether through awards, promotions, or tenure decisions, can motivate researchers to excel. It is important to note that addressing these challenges is a long-term endeavour, and it requires cooperation between government agencies, academic institutions, industry partners, and the research community itself. By addressing these challenges, Pakistan can make strides in contributing to global research and innovation. Online technologies have revolutionized research globally. Access to vast digital libraries, academic databases, and research tools has the potential to boost research productivity. However, their influence in Pakistan’s higher education sector has raised questions about ethical research practices. Plagiarism remains a pervasive issue in Pakistan’s universities. It manifests in various forms, from verbatim copying to paraphrasing without citation. The prevalence of plagiarism damages the integrity of research and erodes academic values. The cut-and-paste culture involves the direct copying of text or content from online sources into research papers, assignments, and theses. Researchers resort to this practice due to convenience, time constraints, or a lack of understanding of proper citation. This culture undermines the essence of original research. Plagiarism and the cut-and-paste culture have severe consequences. They undermine academic integrity, devalue degrees, and damage the reputation of institutions. Additionally, they hinder genuine research progress and innovation. Research conducted without proper citation lacks credibility and authenticity. One significant factor contributing to plagiarism is the lack of formal training in research ethics. Many students and researchers are unaware of the ethical guidelines for conducting research, citing sources, and avoiding plagiarism. Incorporating research ethics education into academic programs is essential. The pressure to publish in academic journals, often prioritizing quantity over quality, is a significant driver of unethical research practices. Researchers may resort to shortcuts like plagiarism to meet publication targets. The emphasis should shift towards the quality and impact of research. Limited access to academic journals, research databases, and modern research tools can lead researchers to plagiarize or copy-paste content. This issue can be alleviated through institutional support, subscriptions to digital libraries, and collaborative partnerships. To combat plagiarism and unethical research practices, institutions must prioritize research ethics education. This should include mandatory courses on proper citation, research methodologies, and the consequences of academic misconduct. Academic institutions should prioritize quality research over quantity, encouraging innovative and impactful work. Open-access publishing and collaboration with international scholars can improve access to quality resources. Research integrity issues in Pakistani universities, such as plagiarism and cut-and-paste, undermine academic degrees’ credibility and hinder research progress. To tackle these obstacles, proactive measures about research integrity concerns, including increasing consciousness and encouraging novel research, must be implemented. Our colleges and universities should prioritize research ethics education, foster quality research, and promote open access and collaboration, thereby restoring research ethics and academic excellence. The writer is a PhD in Political Science, and visiting faculty at QAU Islamabad. His area of specialization is political development and social change. He can be reached at zafarkhansafdar@yahoo.com and tweet @zafarkhansafdar.