EFU Life, the leading life insurance Company in Pakistan has been a pioneer in groundbreaking technology and its ethos centers around its customers. Keeping its customers at the heart of business operations, the Company has now further enhanced its services by launching WhatsApp. EFU Life WhatsApp facility will provide policyholders instant policy information and the first of its kind Claims Helpdesk for effortless claim processing offering a streamlined digital experience. Through this service the customers will be able to access details about their policy status, premium and beneficiary information at the ease of their fingertips. This is the first time that any Life Insurance company has extended the service of Digital Claims Helpdesk to its policy holders. The client can now initiate a claim, download and upload claim forms along with requesting the status of their claims all with the ease of a WhatsApp message. Introducing another customer service touch point reflects EFU Life’s unwavering commitment to enhance customer accessibility and convenience reaffirming its position as a customer-centric insurance provider, dedicated to simplifying and safeguarding the lives of its valued policyholders.