In today’s interlinked world, the influence of the media in shaping public opinion and influencing global affairs is inescapable. A critical analysis, however, reveals a concerning tendency in the Western media’s portrayal of the Israel-Palestine conflict that is deserving of our attention. This article seeks to shed light on the media’s skewed representation of Palestine, emphasizing the application of the language that favors Israel while demonizing Palestine. Additionally, it explores the substantial disparity in moral and legal standards given to the Israel-Palestine conflict vs the Russia-Ukraine war, ultimately challenging the role of the media in sustaining these inconsistencies. The use of language in media coverage is a potent instrument that may impact how we perceive conflicts in subtle ways. In the context of the Israel-Palestine conflict, the Western media tend to favors Israel while portraying Palestinians as aggressors. Israeli action typically appears in the media as “retaliation” and “self-defense,” while Palestinian resistance which is a right enshrined in international law according to International Committee of the Red Cross (ICRC) is referred to as “terrorism” or “violence.” This distorted language reinforces the notion that Israel is just defending itself against Palestinian aggression, overlooking the underlying causes of the conflict and the power dynamics at play. When comparing media coverage of the Israel-Palestine conflict to that of the Russia-Ukraine conflict, a startling discrepancy appears. While Israel’s actions are frequently presented as defensive measure, Russia is consistently depicted as the villain. This is due to the fact that Ukraine is home to 45,000 Jews, making it the fourth-largest Jewish population in Europe and the 11th-largest in the world, according to the World Jewish Congress 2023. This double standard calls into question Western media outlets’ impartiality and egalitarianism in conflict reporting. The use of language in media coverage is a potent instrument that may impact how we perceive conflicts in subtle ways. Israel’s actions during the Israel-Palestine conflict have been strongly condemned as violating numerous international laws and conventions. The use of force and aggression is expressly forbidden in International Humanitarian Law, as well as in UN Charter Articles 2(4) and 51. Israel’s continuous expansion of settlements in the occupied territory, is in contravention of Geneva Convention IV Article 49(6), further exacerbates the conflict as Israel is violating Palestine’s territorial integrity. Furthermore, as stipulated by UN resolution and the International Convention on the Suppression and Punishment of the Crime of Apartheid, Israel’s collective punishment adheres to unequivocal infringements of human rights. UN Resolution 194(III) demands for Palestinian refugees to have the right of return, but Israel continues to oppose this right, prolonging the cycle of violence and dispossession. The biased coverage of the Israel-Palestine dispute in the media not merely misrepresents reality on the ground, but also perpetuates a narrative that benefits Israel while undermining the legitimate concerns of the Palestinian people. The media contributes to the persistence of inequality and hinders the potential for an amicable and sustainable peace in the region through the application of different moral and legal standards than in the Russia- Ukraine conflict. To contribute to a better educated and equitable global community, media organizations have to uphold ethical standards while providing proportionate coverage. The media’s partisan representation of the Israel-Palestine issue, through terminology and discriminatory criteria, raises indispensable concerns about Western media institutions independence and objectivity. The media not only obscures public perception by favoring Israel and marginalizing Palestine, but it also promotes the cycle of calamity and dishonesty. As a result, media organizations must be more discerning in their reporting and present an equitable perspective that reflects the nuanced nature of the situation. The influence of pro-Israeli interest organizations is one probable reason for the media’s biased presentation of the Israel-Palestine conflict. These organizations have substantial political and financial power in the United States and other Western countries, such as the American Israel Public Affairs Committee (AIPAC). Their impact on media coverage of the Israel-Palestine conflict is widely documented, with countless incidents of journalists being intimidated or even dismissed for reporting on Israeli human rights violations. This pressure can lead to self-censorship, in which journalists refrain from reporting on specific issues or adopt pro-Israeli narrative. The lack of diversity in newsrooms is another element that adds to the media’s predisposed representation of the Israel-Palestine conflict. The western media sector is known for its lack of diversity, with white men dominating leadership positions. This lack of diversity can result in a limited view on problems such as the Israel-Palestine conflict, when journalists may lack familiarity or links to the region. This may give rise to a misleading and preconceived depiction of the conflict, propagating misconceptions and ignoring the intricacies of the matter at hand. Ultimately, the stereotyped representation of the Israel-Palestine dispute by the media is an alarming phenomenon that deserves our attention. The media fosters a narrative that undermines the genuine complaints of the Palestinian people by employing terminology that preferences Israel and demeans Palestine. Additionally, the application of double standards to the Israel-Palestine conflict in comparison to Russia – Ukraine conflict raises questions about the unbiased and equitable reporting of Western media sources. It is vital that media institutions become more independent in their reporting and present a balanced view that reflects the conflict’s complexities. By doing so, we may help to build an increasingly well-versed and ethical global community, as well as strive for a peaceful and just future in the region. The writer is a student of law.