The Children’s Literature Festival (CLF) on Monday announced the appointment of internationally renowned award-winning actor, host and philanthropist Ahsan Khan as its goodwill ambassador. As a CLF Goodwill Ambassador, Ahsan Khan will lend his name and dedicate his support to putting a spotlight on modernising Pakistan’s archaic education system, making quality education accessible to all Pakistani children and championing modern, cutting-edge techniques for effective learning and instruction. “CLF is delighted to welcome Khan as a goodwill ambassador who will support the cause of education in Pakistan,” CLF Chief Executive Officer and Founder Baela Raza Jamil said. “Khan has always used his celebrity to promote social and humanitarian causes, raise awareness of social issues, and encourage charitable activities. An intelligent, conscientious and talent young man, Khan he is the ideal CLF goodwill ambassador and is uniquely qualified to communicate, promote and sponsor the cause of education in Pakistan.” “I am honoured to become a member of the CLF family,” Khan said. “My passion for accessible, effective and universal education is well-known and I’m glad to have found a platform to support a cause which has always been very near and dear to my heart. I’ve been aware of the tremendous work done by CLF for quite some time and am glad to have been appointed as a CLF goodwill ambassador. Pakistani people face a very large number of problems today and education is one, if not the only, solution that can make the problems go away. I plan to work tirelessly as a CLF goodwill ambassador and do my part in helping spread modern education throughout Pakistan.” ‘CLF is delighted to welcome Khan as a goodwill ambassador who will support the cause of education in Pakistan,’ CLF Chief Executive Officer and Founder Baela Raza Jamil said CLF is a social movement founded by Baela Raza Jamil of Idara-e-Taleem-O-Aagahi and co-founded by Ameena Saiyid of the Adab Festival in collaboration with a number of private and public organisations. The goal of CLF is to promote a culture of learning, which focuses on creativity, imagination and multi-sensory stimulation, and not just on school textbooks, tests and examinations. CLF is a not-for-profit, independent, Section 42 Company with six directors and a company secretary and represents the first ever national level systematic movement of its kind having a national outreach all over Pakistan. Khan is one of Pakistan’s most popular and successful show business personalities who has worked as an actor, host, public speaker and television producer during a career that spans more than two decades. He started his career as an actor, in 1998, when he appeared in the feature film ‘Nikah’ and television drama ‘Hans Ki Chaal’. In the years that followed, he appeared in more than forty TV serials, 10 feature films, numerous talk and game shows and several stage productions and received many accolades and awards for his work. These include the Hum Award for Best Actor for ‘Mausam’, Hum Award for Best Actor in a Negative Role for ‘Udaari’, and Lux Style Award for Best Actor for ‘Chupan Chupai’. Today, he’s one of Pakistan’s top actors who is known for his tremendous histrionic skills, diverse body of work, willingness to take on unconventional and daring roles, magnificent screen presence and remarkable versatility as an actor. In recent years, Khan has become increasingly involved in philanthropic, charitable and humanitarian activities, focusing primarily on the issues of child sexual abuse, mental health and illiteracy.