SHANGHAI – Pakistan is working to expand its agricultural and food exports to China by identifying new high-potential product categories. Officials shared this goal during the 7th China International Import Expo (CIIE) in Shanghai, which concluded on Monday. The move aims to strengthen bilateral trade and diversify Pakistan’s export base beyond traditional goods.
Pakistan’s Deputy Consul General in Shanghai, Muhammad Atif, said the country currently exports five main products to China — rice, sesame seeds, seafood, fruits and vegetables, and boiled beef and dry fruits. He revealed that new trade protocols for maize and poultry products, including chicken feet, were nearing completion. These new categories could open fresh avenues for Pakistani exporters seeking stronger access to the Chinese market.
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At this year’s CIIE, 20 enterprises represented Pakistan under the Trade Development Authority of Pakistan (TDAP), while several private firms joined independently. Atif noted that despite limited official pavilion space, growing interest from Pakistani companies showed their confidence in the Chinese market. The expo has become an important platform for promoting Pakistan’s agricultural and processed food exports to Asia’s largest consumer market.
Two Pakistani brands, Hemani Herbal and Winza, stood out for their past and present performances at the event. Hemani Herbal, which exports to over 85 countries, showcased more than 1,800 natural and wellness products. Atif praised both firms for proving that Pakistani brands can succeed globally through quality, innovation, and branding. He expressed optimism that more companies would follow their lead in reaching international audiences.
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China remains Pakistan’s biggest trading partner, though most exports are still concentrated in a few agricultural categories. The government plans to widen this range under the China-Pakistan Economic Corridor (CPEC) framework. Officials said expanding export diversity will help improve Pakistan’s trade balance, increase foreign exchange earnings, and strengthen economic cooperation with China.