Pakistan Wedding Show is set to return with its second edition. Now expanding to four cities with over 70 exhibitors in each city, the wedding exhibition will take place in Islamabad from September 1-2, 2018. Launched in 2017, for its first edition, the Pakistan Wedding Show was a massive affair with over 60,000 people in attendance, more than 70 exhibitors and prizes worth Rs 5,500,000 were given to numerous lucky winners from draws and competitions. The event had industry pioneers exhibiting, including HSY, Depilex, Papermint Events, Whimsical Events, Interwood, Chen One, Zara Shahjahan, Republic Womenswear and ECS among others. The exhibition brings together both shoppers and providers of wedding services such as planning, arrangement and execution businesses to offer a convenient and accessible one-stop shop solution for all brides-to-be, their families and wedding parties. It is an ideal platform for exhibitors to meet visitors and wedding shoppers to build awareness and recognition for their brand. It also gives shoppers a chance to explore and select from a diverse range of vendors to plan their perfect wedding in one go. Furthermore, the event provides an industry-leading lineup of show features and entertainment guaranteed to enhance the visitor experience. Committed to delivering premium quality, updated and regionally pertinent wedding trends and solutions, exhibitors presenting at the event include fashion, jewellery and accessory designers, home furniture, salons, event planners, hotels and wedding halls, caterers, photographers, videographers and DJs etc. The show will be hosted across Punjab, not only with numerous booths but also dedicated arenas for custom activities, fashion showcases and more, crafting an entire interactive wedding planning experience. “We know every wedding is different and every wedding venue is different and that is why we felt showcasing at Pakistan Wedding Show is key,” renowned actor and entrepreneur Fawad Khan said who is also a patron for the event. “We want to show people what goes into planning a uniquely beautiful and ethereal wedding, and provide them with a one-stop shop for all their needs.” Also speaking on the initiative, Walled City Lahore Authority Director General & Gymkhana Club Chairman Kamran Lashari said, “The Pakistan Wedding Show brings the city of culture a chance to interact with representatives of the fashion and bridal industry. It gives me immense pleasure to introduce an association that plans to create strategic partnerships and take our industry forward.” Published in Daily Times, July 1st 2018.