As the world marked World Environment Day on June 5th, we were reminded of our collective duty to safeguard the environment. This year’s theme emphasizes the urgent need for coordinated efforts across all sectors – government, corporate, and citizen – to achieve sustainable development. Amid the myriad of environmental challenges we face, it is crucial to reflect on sustainability principles, Environmental, Social, and Governance (ESG) criteria, and the Sustainable Development Goals (SDGs). Pakistan’s recent initiatives and struggles exemplify the complexities and opportunities inherent in this journey. Sustainability is no longer a luxury but a necessity. As climate change accelerates and biodiversity dwindles, our ecosystems face unprecedented stress. Sustainable practices ensure that we meet our current needs without compromising the ability of future generations to meet theirs. This comprehensive approach encompasses environmental preservation, economic growth, and social equity. Environmental, Social, and Governance (ESG) criteria offer a robust framework for evaluating the ethical impact and sustainability of investments. Corporations are increasingly judged not solely by their financial performance but by their contributions to societal well-being and environmental health. ESG considerations encourage businesses to adopt sustainable practices, reduce their carbon footprints, and engage in corporate social responsibility (CSR) initiatives. The United Nations’ Sustainable Development Goals (SDGs) provide a comprehensive blueprint for achieving a better and more sustainable future for all. These 17 goals address global challenges, including poverty, inequality, climate change, environmental degradation, peace, and justice. They serve as a universal call to action, guiding countries and organizations toward a more sustainable and equitable world by 2030. World Environment Day serves as a stark reminder that the responsibility of protecting our planet rests on all our shoulders. The Role of Government, Corporations, and Citizens: Government Responsibility: Governments play a crucial role in establishing regulatory frameworks and policies that drive sustainable development. They can enforce environmental laws, incentivize green technologies, and invest in renewable energy. In Pakistan, recent government initiatives such as the “Clean Green Pakistan” campaign and the “Ten Billion Tree Tsunami” project highlight the state’s commitment to environmental conservation. However, policy implementation and enforcement remain significant challenges. Corporate Responsibility: Corporations must integrate sustainability into their core strategies. This involves not only minimizing environmental harm but also actively contributing to societal well-being. In Pakistan, leading companies are beginning to embrace ESG principles, with some investing in renewable energy projects and sustainable agriculture. Yet, widespread corporate adoption of these practices is still in its infancy, and greenwashing remains a concern. Citizen Responsibility: Individuals have a vital role in driving sustainability through everyday actions and advocacy. Public awareness and engagement can pressure both governments and corporations to prioritize environmental issues. In Pakistan, community-led initiatives and grassroots movements are gaining momentum, promoting sustainable living practices and environmental education. Pakistan’s journey toward sustainability is marked by both notable strides and significant struggles. The “Ten Billion Tree Tsunami” initiative aims to combat deforestation and restore degraded ecosystems. The government’s emphasis on renewable energy, particularly solar and wind power, reflects a strategic pivot toward sustainability. However, Pakistan faces substantial challenges, including air and water pollution, waste management issues, and vulnerability to climate change impacts. The recent monsoon season brought devastating floods, highlighting the urgent need for climate resilience and disaster preparedness. Additionally, economic constraints and political instability often hinder sustained environmental efforts. World Environment Day serves as a stark reminder that the responsibility of protecting our planet rests on all our shoulders. Governments must enforce and enhance environmental regulations, corporations must embed sustainability into their operations, and citizens must adopt and advocate for greener lifestyles. Pakistan’s efforts, while commendable, illustrate the complex interplay of progress and obstacles faced by nations worldwide. As we move forward, the integration of sustainability, ESG criteria, and the pursuit of SDGs must guide our collective actions. Only through a unified, multi-stakeholder approach can we hope to create a sustainable and equitable future for generations to come. The time to act is now, and the responsibility is shared by us all. The writer is a freelance columnist.