Daily Times

A new digital talk show ‘Shaam Ki Chai’ hosted by Pakistani-Canadian powerhouse Nitasha Syed, a software engineer and entrepreneur based in Silicon Valley, is set to premiere on YouTube on Saturday.

Shaam Ki Chai endeavours to break through the traditional media framework, irradiating stories of Pakistani Expats that are making waves all over the globe, along with prominent personalities from Pakistan. The talk show aims to focus on light-hearted conversations that flow over a cup of tea; indeed, the sharing of a cup of tea is so quintessentially Pakistani, bonding any Pakistani to another, anywhere in the world. The show aims to capture that bond, warmth, and light-heartedness while highlighting the diverse and exciting members of the Pakistani diaspora all over the world.

“Shaam Ki Chai reflects the age-long tradition of the evening tea time, where families and friends come together to bond, chat, and enjoy the company of each other. Given the current climate of the world we live in, which is often so fragmented that one almost has no choice but to get caught up in the negativity of news and content, I also felt it is imperative that positive and constructive content is produced; that more people come to hear about the successes and achievements of each other. I chose to do this around a cup of ‘Shaam ki Chai’ given that it embodies all that is warm, comforting and hopeful. As a Pakistani Canadian, my intention behind the show is to give a sense of connection to those who are away from their homeland”. – said Nitasha Syed on the concept of Shaam Ki Chai.

‘Shaam Ki Chai’ is a dynamic platform that will feature a wide array of notable personalities without a firm focus on a niche, for a free-flowing conversation with the host. The show will be featuring start-up CEOs, artists, tech leaders and journalists, among a diversity of many others

Shaam Ki Chai is a dynamic platform that will feature a wide array of notable personalities without a firm focus on a niche, for a free-flowing conversation with the host. The show will be featuring startup CEOs, artists, tech leaders, and journalists, among a diversity of many others. The episodes are aligned to be released weekly on the show’s official YouTube channel, www.youtube.com/channel/UCStTYzuPMacbqFyC8kyigQA at 6 pm PST.

Nitasha is a Sr. Product Manager with a software engineering background. She started her career on the FIFA14 team and moved to the Bay Area 5 years ago where she works as a Sr. Product Manager at Rally Health. She’s the former founder of a media company, Unboxd, where she challenged the stereotypes of women in the media by sharing stories of women in STEM fields and showcasing their multi-dimensionality. She is an advisor to early stage start-ups (pre-seed/seed) out of the US, Pakistan, India, where she helps start-ups on product market fit, user acquisition, retention, and growth.