Daily Times

Designer label Reema’s Signature Line (RSL) held a fashion parade event from January 19-20, 2019 called J-Bling-19 in which the fashion brand’s exhibition was held. The final schedule was out two days before the event, which sparked excitement among women.

This two-day exhibition featured lots of live sessions from vintage themes to day-fashion parades to live out of the box performances and then a Sufi night. Mouth-watering delicacies were also offered to all the attendees. The event was exclusively for families, couples and women. There was no entry fee for the attendees.

The opening time on Day 1 was 10am, followed by a Hair Demo, a live music performance, a ballerina dance performance and then a Qawwali and a Sufi Night. The concluding day featured a Kids Fashion Parade, Menswear showcase, a Make-up Demo as well as a Drum Circle Performance.

The brands on board were Jewelicious, Skeneterprises, Cakelingz, Amethyst Atelier, Iqra Signature, Printfinity, King Green Tea, Gorgeous Jewellery, Cute Coodle, Andy Harrison, Balmain Paris, Pure Hub, Salon Designers, Seeraqsal, Ostruce, Patterns by Shumaila and Sehrish, Hair Affair, Dazzle by Sarah, Nataliya Creations, Farah’s Gulkari, Claires Stores, Yesonline.pk and Little Balerinas.

There were more than 30 desi and English brunch food brands like Subway, Poet Restaurant, Hardee’s, Jay Bee’s and much more. Jewelicious showcased its exquisite collection as well. Nadiya and Nabeel exhibited their collection too. Bridal wear by Daneen made its presence felt. Live performances by Fizza Rao and Sonu Dangerous rocked the event.

RSL Creative Director Sadia Khan also walked the ramp with her daughter Parizah for Cute Coodle, at the Fashion Parade of J-Bling.

Published in Daily Times, February 7^th 2019.