On this day, YouTube’s founder is born

Author: Web Desk

Susan Diane Wojcicki was born on this day in history to Stanley Wojcicki, a Polish American physics professor at Stanford University and Esther Wojcicki, an ecator of Russian wish descent. She is an American technology executive and current CEO of YouTube. She spent early years of her life at Stanford Campus and attended Gunn High School in Palo Alto in California. Having interest in writing, she wrote for newspaper of her school.

As she had plan of becoming an academia, Wojcicki graduated with honors in history and literature from Harvard University in 1991, she also received two master degrees; Masters of Science in economics from the University of California in Santa Cruz in 1993 and Master’s in Business Administration from UCLA Anderson School of Management in 1998. She intended to pursue PhD in economics, it was until she discovered and explored the world of technology, after which she changed her plan and decided to pursue a career in it instead.

She worked in marketing in Intel, Santa Clara, California and also as a management consultant in two different companies namely Bain & Company and R.B. Webber & Company. In 1998, her brother-in-law Sergey Brin along with Larry Page the founders of Google, had it incorporated and set up its first office at Wojcicki’s garage, Menlo Park, of which she became the first marketing manager in 1999. She worked heavily on the marketing of Google and as well as the first Google doodles.

Wojcicki excelled in Google and was promoted as the Senior Vice President of Advertising and Commerce. After which she launched successful products like AdSense, Adwords, Doubleclick and Google Analytics. They were specially designed as online advertising services, which the Internet users could avail for online advertising on search engines and web pages.

Later on, when Wojcicki saw an increasing trend of video sharing on Internet, to which she considered initiating an online video-sharing source. Therefore, she proposed the purchase of YouTube by Google. In 2006, Google successfully bought YouTube for $1.65 billion and the following year, bought DoubleClick for $3.1 billion. This successful acquisition led her to become the CEO of YouTube in February 2014.

After her biggest accomplishments in the tech industry, Wojcicki is considered as “The most important person in Advertising”. In response to her contributions in Google’s success, she was named in Time Magazine as one of the 100 most influential people in 2015 and later in another issue of the same magazine she was described as “The most powerful woman on the Internet”.

She continued receiving accolades for her success in tech industry; she was ranked on 1st position in Adweek 50 list in 2013. Apart from that, she was ranked 27th in Vanity Fair’s New Establishment list in 2015. She is a firm believer of taking risks and availing opportunities in order to be a successful professional.

Wojcicki is married to Dennis Troper since August 23, 1998 in Belmont California. She has five children and strongly supports maternity leave as she says that there has to be a balance in professional and personal life.

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