Daily Times

KARACHI: Denim has been a huge fashion essential throughout the years.

A wardrobe is incomplete without at least one denim item. But with the fusion of old and new, comes a contemporary fashion – denim lawn.

Our new Denim Lawn collection, combined with unique embroidery patterns and printed dupattas makes for a chic urban statement, one that says you were born to stand out from the crowd. The denim items are a younger and vibrant clothing range for the woman who demands uniqueness in every outfit. Denim Lawn is breathable fabric, lightweight and a perfect addition to your summer wardrobe. The shirts and trousers in this collection come in a number of embroidered and printed designs. The cuts offer a number of versatile looks – from frills and ruffled sleeves to lace borders and embroidered necklines. Our trousers and pants make the best use of tissue and lace to raise the bar on everyday style.

This is one collection you cannot afford to miss. So head to IDEAS stores nationwide and get your hands on one of our funky pieces today! Items are available stitched and unstitched.