Synergy Group, the biggest integrated marketing communication conglomerate in the country, claims another victory in a string of wins at the prestigious Effie Awards Pakistan. The group’s agencies, Synergy Advertising and Synite Digital, have bagged multiple accolades, reaffirming their commitment to excellence and creativity in the marketing, communication and advertising landscape.
Synergy Advertising, renowned for its strategic acumen and creativity, emerged as a dominant force yet again at the Effie Awards Pakistan, securing four wins.
It took home one silver for the campaign Asaan Mobile Account – Apka Account, Apka Ikhtiyar for State Bank of Pakistan in category ‘New Product or Service’ and three bronze for campaigns: Polio Outbreak for Pakistan Polio Eradication Programme in category ‘Non Profit’; Asaan Mobile Account for State Bank of Pakistan in category ‘Finance’; and Asaan Mobile Account – Apka Account, Apka Ikhtiyar for State Bank of Pakistan in category ‘Marketing Innovative Solutions’.
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