Habib Metropolitan Bank Limited and Adamjee Life Assurance Company Limited have entered into a strategic alliance for the promotion of Bancassurance products. This alliance aims to enhance HABIBMETRO Bank’s bancassurance product offering in its efforts to deliver an unparalleled level of customer service. Mian Mohammad Mansha, Chairman Nishat Group and Mr. Mohsin Ali Nathani, President and CEO, HABIBMETRO Bank along with other senior representatives of the two organizations attended the signing ceremony. This strategic alliance is expected to play a vital role in enhancing the availability of customer-centric financial solutions to the Bank’s clientele. Through this alliance, the Bank’s customers will benefit from integrated banking and protection solutions for a best-in-industry customer experience. Speaking at the occasion, Mian Mohammad Mansha, Chairman Nishat Group said, “Adamjee Life has always been active in developing new & improved methods of business through constant research & development; processes that help us create customer convenience and accessibility. Bancassurance has always been an excellent catalyst for making a variety of insurance products easily accessible to a vast customer base. I am confident that our partnership with HABIBMETRO Bank will further strengthen our distribution channels and allow us to provide customers with the best insurance solutions for their needs.” Also commenting at the event, President and CEO of HABIBMETRO Bank Mr. Mohsin Ali Nathani emphasized on the role that this strategic alliance will play in broadening the range of financial solutions that the Bank offers its customers for a financially secure future. He also said, “We are pleased to partner with Adamjee Life – one of the leading life insurance companies in Pakistan. This is another step towards expanding our product portfolio to better cater the broader financial needs of HABIBMETRO Bank’s customers. With continued support of our business partners, we hope to add maximum value to our customers’ wealth management solutions.”