Fashion is a vast domain, and nowadays, the fashion industry trends dominate the World more than ever before. Fashion rules the World, it does not only describe the look of an individual, but it also illustrates the overall personality and attitude. The fluctuation in fashion trends is unpredictable, and fashion enthusiasts eagerly wait for the upcoming trend to follow. The statistics show that e-commerce has now become a vital tool for the fashion industry. As per the projected estimation, this industry is expected to grow with a $713 Billion revenue by 2022 worldwide. However, Pakistan’s e-commerce industry contributes to worldwide growth, with a rate of 13%. In Pakistan, fashion lovers rigorously follow the fashion trends, and the market for fashion is booming day by day. The trends in fashion unify the women and men, and this is how designers consider both when it comes to trendy style. People of Pakistan are getting a massive advantage of online shopping, but some issues they face are as follows: Current online shopping problems faced by users in Pakistan Difficult to find the online websites of Pakistani fashion brands. Time-consuming to search for the desired outfit online. No single platform to find all clothing brands altogether. Online shopping scams and frauds. No updates for the latest fashion trends and collections are available on a single platform. Difficult to find sales individually by visiting each brand’s site. Hard to find a dress under budget. Tough to find the ensembles in the required colors. The solution to all clothing shopping problems “Fashionista.” Let’s start with excellent news for fashion enthusiasts of Pakistan. Shoppingum, a leading e-commerce startup of Pakistan, has launched an AI-based fashion platform, “Fashionista,” to solve all your online shopping problems. This platform has integrated all the genuine top clothing brands of Pakistan under one umbrella. Fashionista is created to provide ease to shop fashion products by using Artificial intelligence (AI). The E-commerce industry is transformed by using AI in online shopping by predicting shopping patterns like in fashion clothing. Fashionista using AI impacts the user’s choice of selecting the desirable item by quickly finding it through the search bar on the website. AI personalization in e-commerce helps in data analysis, and in Fashionista, it helps the user to adapt and find the content like preferred clothing, brand, or dress by fabric in real-time. AI in the fashion e-commerce industry is decreasing the numbers of returned goods because of the authentic sites which all are gathered at this one single platform. All in one fashion platform The AI capability of Fashionista suggests the right brand, apparel size as per measurements, comparing option to find a similar match, latest sales, latest fashion trends, dresses by fabric, and colors. All in one fashion platform has a unique feature to select the price range up to your budget. Benefits of this platform for user Fashionista is a platform that provides perks by making online shopping easy. It resolves all online shopping problems of fashion enthusiasts by easy search of any of the fashion brands of Pakistan at this platform, which will save the user’s time and efforts to search for the authentic brand. It will also save the user from fake products, scams, and overpriced products. All latest updates regarding the current fashion trends are available for the ease of fashion users to get the trendy and latest outfit. So why are you waiting? Get a worthy online shopping experience by trying out the latest platform and get your desirable outfit under your budget from your favorite brand.