Ikigai is a concept that the Japanese roughly translate as “a reason to get up in the morning”. And it is the secret to their longevity, sensory beauty and mindfulness, too. This concept has existed in Japan for centuries and is ingrained in the Japanese’s daily life and culture. The five foundation pillars that are key to ikigai are starting small, releasing yourself, harmony and sustainability, the joy of little things and being in the here and now. Writer Ken Mogi gives an intricate insight into how ikigai works. His examples are all deeply rooted in Japanese culture – from sumo wrestling to how a sushi chef prepares his dish. Ikigai will remind you to enjoy the little things in life, to really think about what it is that makes you happy and encourage you to work on it, with no expectation of reward. All aspirations are given equal importance whether it is creating a leading global business or drawing a picture that pleases you. Published in Daily Times, January 24th 2019.