The lifting of the European Union Aviation Safety Agency (EASA) ban on Pakistani airlines, particularly PIA is a welcome moment for our aviation industry. The ban which was initially for six months lasted nearly four and a half years. Consequences? Besides losing credibility, the airline suffered losses of Rs 450 billion. The good news is that the national carrier finally meets international safety standards. However, while this development marks a victory for regulatory compliance, it also presents a rare opportunity to revive PIA’s operations and reputation. PIA must utilise this breakthrough and address the root causes of its long-standing woes. Chronic flight delays, frequent cancellations and subpar customer service have tarnished the airline’s image. These issues must be treated as priorities. An effective strategy for PIA should include streamlining flight schedules. Punctuality can enhance passenger experiences. Efficient service and better in-flight amenities are not privileges; they are part of the airline industry. These improvements are essential if PIA hopes to retain passengers in an increasingly competitive aviation market. Equally important is PIA’s financial restructuring. The airline’s debt-ridden operations continue to burden the national exchequer. The government’s privatisation bid-despite setbacks-remains a pragmatic solution. A well-executed privatisation plan can inject much-needed capital, improve operational efficiency, and eliminate bureaucratic inefficiencies that have plagued the airline for decades. While the initial attempt to sell PIA fell flat, the lifting of the EU ban may attract credible international investors, provided the airline demonstrates a clear commitment to reform. Prime Minister Shehbaz Sharif and Defence Minister Khawaja Asif are right in framing the EU’s decision as a chance for PIA to regain its footing. However, lofty announcements must translate into concrete action. PIA’s future lies in sustained reform: adopting global best practices, fostering accountability, and breaking free from the “government-run culture” that stifles innovation. The return to European skies is not just about compliance but a chance to reclaim lost credibility and prestige. PIA needs the right measures to transform into a competitive, reliable and profitable airline. *