Apple has launched a red version of its flagship iPhone 7 and 7 Plus smartphones, expanding the range of options available to customers. The red model will join Apple’s existing choice of colours, which includes silver, gold, rose gold, black and “jet black”. The red model marks more than 10 years of partnership between Apple and AIDS charity, founded by U2 frontman Bono and activist Bobby Shriver. Buying the phone gives customers a way to contribute to the Global Fund and bring the world a step closer to an AIDS-free generation, while also boasting a special edition Apple device. The red iPhone will be available to order online worldwide and in stores beginning Friday, March 24. It will be available in 128GB and 256GB models starting at £699 from Apple.com and Apple Stores, and from Apple Authorised Resellers and select carriers. “Since we began working with Red 10 years ago, our customers have made a significant impact in fighting the spread of AIDS through the purchase of our products,” said Apple Chief Executive Tim Cook. “The introduction of this special edition iPhone in a gorgeous red finish is our biggest Red offering to date in celebration of our partnership with Red, and we can’t wait to get it into customers’ hands.” First launched in September 2016, the iPhone 7 sports the same aluminium design and rounded edges as the iPhone 6 and 6s, but this time without the iconic antenna lines across the back. It is both water and dust resistant, with a classification known as IP67, meaning it can be submerged in water to a depth of roughly 1 metre for up to 30 minutes. The iPhone 7’s Retina HD display is 25% brighter than on the iPhone 6S, while retaining the 3D Touch capability. It also features a new “force-sensitive” Home button, meaning it works together with a new Taptic engine to give users haptic feedback when pressed. There’s no headphone jack on the iPhone 7, meaning users need to connect their headphones either over Bluetooth or via the device’s Lightning port. The iPhone 7 will be available from a starting price of £599 for the cheapest 32GB option. The 128GB version is £699 and the 256GB version will set you back a whopping £799.