KARACHI: Dadex has launched the next generation of antimicrobial water pipes in Pakistan. “These pipes have been manufactured by using world’s latest d2p revolutionary technology, used for the very first time in the plastic pipe industry of Pakistan in collaboration with Business Dynamics. The purpose is to provide clean and safe water to the people of Pakistan,” said Qazi Sajid Ali, CEO & director of Dadex, at the launching ceremony of Dadex antimicrobial water pipes held at a local hotel. Qazi further elaborated that Dadex continues to be the pioneer in the industry by offering superior products. “The new Dadex d2p range of pipes is particularly suitable for water treatment plants, schools, hospitals, food processing factories, pharmaceutical industry and water supply systems,” he said in a statement. “Dadex being the market leader and trend setter in piping industry of Pakistan is committed to water conservation as well as the supply of safe water for the health and well-being of people,” he added. Dadex International Division CEO Danish Dada said that for the last 57 years Dadex had been developing innovative technology for the benefit of its customers and the people of Pakistan. He said the company’s strength “lies in preempting the expectations of the people and product demands”. “The new microbial contamination build-up in water distribution pipes poses a direct risk to Pakistani public health because of waterborne diseases. This new product will certainly help in improving the health standards of general public.” Describing the technical side of the product, Symphony Environmental Group Director of Technical Radu Baciu said that the new antimicrobial pipes contain state-of-the-art d2p antimicrobial technology, developed by Symphony Environmental Ltd, UK, which provides long-lasting protection against bacteria, fungi and algae. “Dadex d2p antimicrobial pipes are an innovative solution, which will definitely grasp the market as it provides maximum protection for health and against waterborne diseases.” On this occasion, Business Dynamics Managing Director Amir Younis explained the importance of antimicrobial pipes and said that ‘microbes’, which survive in water distribution systems, have the ability to multiply and produce an unpleasant surface deposit of microorganisms called ‘biofilm’ inside pipes, and to attack the pipes themselves. “It induces many problems in water, like change in colour, odour, taste and turbidity, blockage of pipes and inefficacy of disinfection treatment.”